Your story, told well
Message Clé is a communications and PR agency specializing in issues related to technological, environmental and solidarity innovation. With over twenty years of experience, we work to enhance our clients' visibility and protect their reputation in the french market.
Our mission
In the world of innovation, every company and every project holds the ingredients of a unique and inspiring story that goes beyond mere technical or economic realities. We take the time to understand what makes you unique and why your voice deserves to be heard and listened to.
With you, we find the right words to craft an effective, current, and honest narrative, highlighting the relevance of your projects, the expertise of your teams, and the passion that drives them.
Using all the channels at our disposal, we build responsible and transparent lasting connections with all your audiences: media and influencers, partners, clients, employees, and institutions. In doing so, we shape and strengthen your distinct identity as both an economic player and a corporate citizen.
Every day, by your side, we create the conditions for a positive and impactful presence, enhancing your footprint in your ecosystem and protecting your reputation.
Our services
A Wide Range of Expertise
to Design and Execute Customized Campaigns
Internal and External Communication Strategies
We develop effective communication strategies that clearly and coherently address all your internal and external stakeholders. We strengthen the engagement of your targets (media, influencers, employees, partners...), enhance your visibility, and respond to your diverse business challenges: product launches, employer branding, recruitment of prospects or partners...
Media and Non-Media
speaking Training
Whether for a filmed interview or a press conference, each interaction is a unique opportunity to showcase your company. Surrounded by top specialists, we provide you with all the tools to best prepare your interventions, so you can deliver your messages with precision, confidence, and authenticity.
Writing of messages,
Op-eds, and Speeches
We believe in the magic of words and the power of writing. Whether it is crafting a detailed argument for a media appearance, an impactful speech, a provocative opinion piece, or an informative press kit, we create polished texts that clearly express your ideas and extend them to effectively engage your audience.
Crisis anticipation and Management
Since unexpected situations are part of business life, we help you anticipate potential challenges and respond thoughtfully and quickly. We work alongside you to define robust crisis communication strategies, capable of minimizing negative impacts while maintaining the trust and support of your audiences.
Content creation
We shape your stories in multiple ways, hand in hand with your marketing teams. Dynamic videos for social media, podcasts, interactive infographics, newsletters, case studies, or SEO-optimized blog content, each element is carefully crafted to reflect your brand and contribute to your business.
Organization of physical
and digital Events
Whether it’s a launch conference, an intimate breakfast debate, or an interactive online event, we stage these gatherings to become key moments in your communication strategy. From identifying the most suitable format to promoting the event, we create unifying moments that foster dialogue with your stakeholders.
Our partners
About us
Alexandre André has over twenty years of experience in public relations and corporate communication, both in agencies and in-house.
Passionate about the world of technology, he began his career in communication at Canalweb, one of France's iconic startups of the 2000s, specializing in internet television. He later became an account director at the public relations agency Hill+Knowlton Strategies, where he worked with major brands such as Microsoft Xbox, Packard Bell, and Telecom Italia.
In 2007, he joined Bouygues Telecom as a PR Manager, before taking on the role of Head of External Communication at Fnac, and later at the Fnac Darty group in 2015. In 2018, he created the Public Relations department at Sidetrade, a rapidly growing French fintech company, before heading the Technology department at Omnicom PR Group.
In 2023, he launched the agency Message Clé to put his experience to work for innovative companies and projects in the fields of technology, environmental transition, and social and solidarity economy. He is also involved as a communication expert with La Ruche, the largest network of incubators dedicated to positive impact startups in France.
Benoît Prévost has twenty years of experience in digital communication, acquired across multiple sectors of activity.
In 2010, he specialized in social networks and became a community manager at Les Echos and then at Le Nouvel Economiste. Starting in 2013, he created the social media division of SNCF Connect, where he grew communities on Facebook, Twitter, LinkedIn, Instagram, Snapchat, and Pinterest for 6 years, reaching over 1 million followers.
In 2019, while working as the social media manager for the fintech company Sidetrade, he realized that traditional campaigns were no longer sufficient to gain visibility in B2B. He then explored and perfected innovative communication strategies at the intersection of internal and external communication, allowing companies to benefit from the power of engagement from their leaders and employees.
Starting in 2023, he became an independent consultant, supporting companies and communicators in addressing their visibility and recruitment challenges. His main areas of expertise are LinkedIn and Employee Advocacy. Since 2024, he has been bringing all of his experience to the clients of Message Clé.
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